vernon ps

Advertising Techniqes

Testimonials -Use of celebrities

Bandwagon effect-Makes you  want it because everyone else does

Glittering generalities-The use  of appealing words without much to do with to do with product

Emotional appeal-Attempt to touch emotions to buy make you product

Plain folks appeal-Tries to appeal using common people

Scientific appeal-Use of statistical evidence to persuade

Teastimonnials

Plain folks

Scientific Appeal

Emotoinal appeal

Bandwgon

Glittering generalities

text design

Proximity-the quality or state of being

repetition- the act or an instance of repeating or being repeated

Hierarchy- A way to organize info.

Contrast-to set off in contrast : compare or appraise in respect to differences 

Serif-any of the short lines stemming from and at an angle to the upper and lower ends of the strokes of a letter 

Sans serif-a letter or typeface with no serifs 

1.

ACADEMY ENGRAVED LET

ALGERIAN

AMAZE

ARIAL

ARIAL BLACK

2.Serifs are more extended at the tips

3.First you make a shape with the shape tool then you use the freeform pen tool to type on the text

compisition

self assesment asignment

1.I did and they work because they both are basketball   

2.Yes I used the custom shape tool.

3.My scene is unrealistic because a NBA player wouldnt play with a college team.To improve my scene i could have added more pictures.
 

unreal background

layers and brush tool